Dateline: March 21, 2014 Welcome to our Friday WRAP – one thought-provoking idea to think about over the weekend. Starbucks has been on the forefront of the coffee wave for a long time and, one might argue, also in the lead with innovative ways to utilize digital tools to transform their industry. We know them for the free wifi in the stores, their loyalty cards, payments from your mobile … [Read more...]
Innovation Strategy at Starbucks: Fail Fast and Learn
June 7, 2013 by Leave a Comment
Dateline: June 7, 2013Welcome to our Friday WRAP - one thought-provoking idea to think about over the weekend.Innovation, particularly technology-based innovation, is the lifeblood of organizational growth and therefore a critical part of the CIO's agenda. A recent Fast Company article, Risky Innovation: Will Starbucks’s Leap of Faith Pay Off?, by author Austin Carr, chronicles the … [Read more...]
