Big Data for Revenue Generation, not Cost Savings

Dateline: August 2, 2013 Welcome to our Friday WRAP – one thought-provoking idea to think about over the weekend. Finding new ways to utilize data is on everyone's agenda these days.  A recent HBR blog summarized an interesting survey done by Tata Consultancy Services (TCS)   of large global companies found that companies who made large investments in their big data projects generated excess … [Read more...]