Look In-between the Data Sets for New Insights

Dateline: November 11, 2016 Welcome to our Friday WRAP – one thought-provoking idea to think about over the weekend. Recently I ran across a very insightful article about getting value from your analytics investments, written by Helen Mayhew, Tamim Saleh, and Simon Williams, a team of McKinsey consultants.  The article, Making Data Analytics Work For you Instead of the Other Way Around, … [Read more...]